13 general skills or competencies (Job family competencies) for Account Executive, Sr. - Advertising
Skill definition-Collecting, analyzing, and measuring satisfaction levels of customers to improve our business's service and products.
Level 1 Behaviors
(General Familiarity)
Describes methods used in collecting and analyzing customer satisfaction data.
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Level 2 Behaviors
(Light Experience)
Assists in creating questions to surveys to identify customer satisfaction levels.
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Level 3 Behaviors
(Moderate Experience)
Communicates with customers to establish positive interactions and maintain a high level of satisfaction.
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Level 4 Behaviors
(Extensive Experience)
Delivers superior customer service to optimize customer satisfaction scores.
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Level 5 Behaviors
(Mastery)
Constructs innovative solutions and effective interventions to drive customer satisfaction.
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Skill definition-Promoting and selling products, services, or ideas to convince our target customers in choosing a specific brand.
Level 1 Behaviors
(General Familiarity)
Describes methods in creating cost-effective advertisements to reach target audiences.
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Level 2 Behaviors
(Light Experience)
Assists in creating and preparing advertising campaigns to increase brand awareness.
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Level 3 Behaviors
(Moderate Experience)
Executes different practices used in affiliate marketing and advertising to ensure optimal business growth.
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Level 4 Behaviors
(Extensive Experience)
Expands and analyzes complex advertising activities to achieve desired results.
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Level 5 Behaviors
(Mastery)
Establishes annual marketing and advertising programs to build brand reputation.
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11 soft skills or competencies (core competencies) for Account Executive, Sr. - Advertising
Skill definition-Ability to identify one's own strengths, set goals and work hard in achieving goals, standards, and targets without external rewards or punishments.
Level 1 Behaviors
(General Familiarity)
Describes benefits of personal drive to achieve goals or standards.
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Level 2 Behaviors
(Light Experience)
Commits to personal and organizational goals.
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Level 3 Behaviors
(Moderate Experience)
Cultivates a mindset that stays curious, positive, and resilient.
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Level 4 Behaviors
(Extensive Experience)
Creates a vision board with company goals and objectives to increase motivation within the team.
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Level 5 Behaviors
(Mastery)
Delivers training activities to build continuous self-motivation and confidence across our organization.
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Skill definition-Analyzing and identifying the root cause of problems and applying critical thinking skills to solve problems.
Level 1 Behaviors
(General Familiarity)
Describes the key aspects of problem-solving processes.
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Level 2 Behaviors
(Light Experience)
Evaluates the relative strengths and weaknesses of each potential solution.
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Level 3 Behaviors
(Moderate Experience)
Conducts thorough research on the issues and formulates opinions with deep consideration.
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Level 4 Behaviors
(Extensive Experience)
Designs proactive strategies that attempt to avoid or minimize the impact of problems.
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Level 5 Behaviors
(Mastery)
Champions the adoption of advanced tools to ensure the implementation of new problem-solving practices.
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Summary of Account Executive, Sr. - Advertising skills and competencies
There are 0 hard skills for Account Executive, Sr. - Advertising.
13 general skills for Account Executive, Sr. - Advertising, Customer Satisfaction, Advertising, Account Management, etc.
11 soft skills for Account Executive, Sr. - Advertising, Self-Motivation, Problem Solving, Initiative, etc.
While the list totals 24 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Account Executive, Sr. - Advertising, he or she needs to be skilled in Self-Motivation, be skilled in Problem Solving, and be skilled in Initiative.